Seizure Warning
in Games
Role:
Head of Creatives, Head of Experience & Innovation, Copywriter
Campaign Spotlight: Making a meaningful difference in gaming: Digitas PH to kickstart anti-seizure campaign
Game developers have already been putting seizure warnings in their video games. But when content creators upload their footage, these warnings usually get left out – rendering more than 40 billion gaming channels as potential risks. We raised awareness and encouraged content creators to be more responsible for other gamers, but also “hacked” into their channels, by turning the 6-seconder pre-roll ads that play before their videos, into custom seizure warnings.